Building new client relationships
This is really a post about how to avoid ending up with bad clients.
One meeting
That’s all you need. Just one meeting, maybe over lunch or coffee.
Building a new client relationship
A typical new relationship should go like this: Introduction, review, education, schedule, contract, deposit. Get through this without any red flags you’re on your way to a great client relationship.
Red Flags
The potential client conveys any of the following:
- Money is a taboo subject.
- Needs more meetings to talk about your ideas.
- Contracts are sins.
- Time frame for project is immediate.
- Negotiations include promises of future work.
Red flags are just warning signs that things could be headed south, best to assume ignorance over malice and try to educate the client.
Relationship status: END.
When asked to complete any of the items in building a new relationship the potential-client; yells, calls you and leaves an angry message, or emails their contacts telling them to stay away from you.
Run do not walk away.
Bad clients will eat your soul, tie up your limited resources and likely remain unsatisfied with your work.
Good clients respect your work, and time. If you are focused on building a relationship you’ll know who the good ones are.
It occurs to me I should stay away from http://tinyurl.com/6o4ncg before I make a bigger ass of myself.
September 9th, 2010 at 11:32 amIt occurs to me I should stay away from http://tinyurl.com/6o4ncg before I make a bigger ass of myself.
September 9th, 2010 at 11:32 amWow! I have no idea who these people are, but it seems like a really bad idea to post this on the internet. Naming names and inferring the things that you have here is not going to help you in any way. Maybe you feel better, but I think you will more likely regret this post than find any benefit from it.
October 16th, 2008 at 2:34 pmTyson,
Kudos. What you illustrated here, I have been trying to gather up enough courage myself, to communicate for quite some time. I have had colleagues ask if I have seen a good post on firing a client. My advice to them is usually to ID the situation early. There is nothing wrong with what you did and I commend you for bringing it to the forefront. Too many of us (myself included ) have been seduced by the client that has discovered the next biggest thing and promises all sorts of repeat and new business. By not compromising the value of the talent that you have, you strengthen your brand/ company’s credibility. I wholeheartedly believe that a good business relationship should include open and honest communication, just like any relationship. Finally, I am proud to see that dishonesty is getting the negative attention that it deserves. Thanks again Tyson, and know that you are a change agent for all of us. Cheers.
October 16th, 2008 at 2:58 pm@swedler I guess that is my failing. I didn't hope to benefit from the post, only to provide others out there with some information, you know our (community?) (the web savvy, developers, marketers, and creatives that might find themselves in the same situation) I hope that if I tell my story then maybe it helps someone else. If you read this and see me as being vindictive or inferring something other than the information presented, I am sorry that wasn't my intent.
October 16th, 2008 at 3:01 pmSteve, Is this any different than him telling his colleges directly? The better business bureau does the same thing. Just thinking.
October 16th, 2008 at 3:05 pm[...] tyson crosbie photography put an intriguing blog post on Bad Business with Steve Rosenstein and Andi RosensteinHere’s a quick overview [...]
October 16th, 2008 at 1:28 pmThank you for sharing this Tyson. It seems obvious that the nature of the entire transaction changed when the potential client realized you were serious about the deposit. I'm currently kicking myself in the rear for not being so insistent myself and now sit on quite a large unpaid invoice. In the world of creative services we spend a LOT of time romancing the client and educating them on not only our work, history, and ideas, but on the industry overall. This time usually leads to some of the core ideas that the client's project get built around. So to get that far then get haggled over payment terms or with disorganized lack of professionalism is just disrespectful and rude.
October 16th, 2008 at 3:47 pmThank you for the support. Been getting lots of pings about how wrong it is to put this info online. I thought that was the point of the internet and social media? Surprised that so many in our same situation think I'm the bad guy for naming names.
October 16th, 2008 at 3:59 pmThat is a challenge, and at the end of the day, your own decision. And I believe each person judges that decision from the perspective of where they're at in their own business. I personally have not built a solid enough reputation to shelter me from that kind of criticism. You however have established yourself, and have a long list of people referring business to you so you can afford to be candid about your experiences. It's tough to stand tall if you're foundation hasn't set underneath you yet ;-)
October 16th, 2008 at 4:42 pmHey Tyson, I have a GREAT business idea… people are lining up to get on board with this… It's going to make some killer money but we need to first build it and get the users into it so my investors can see the working model and then they'll start writing the checks. If you can build the site and take all the photos we'll make so much money! We'll just split the profits right down the middle and we'll both be rich!
October 16th, 2008 at 5:15 pmCan you have it done by next week? :)
I want in Chuck! I'll totally spend hours upon hours making sure I have a full understanding of your great business idea and then spend another week of sun-up to sun-down caffeine-fueled labor researching and writing unique, optimized content geared to convert EVERY visitor cause I believe in your idea so much! On top of that I'll teach you everything I know about how to build a foundation for your online business that caters to perpetual growth in natural traffic and rankings so that even when the search engine algorithms fluctuate, you have every base covered. And because you're so awesome and I *know* you'll bring me more business down the road, I'll do this on spec for a small percentage of the end profit. I mean, how can I pass this up?
Love it… this seems to be the mentality of every client I meet. “If I build it, they will pay”. It should be, “If they pay, I will build it”
October 16th, 2008 at 5:49 pm[...] blog post itself, its subject, wasn’t the problem. Tyson Crosbie, a local photographer, made this blog post about some trouble he’d had with a potential client. The client claimed to have business [...]
October 16th, 2008 at 4:40 pmTyson,
You might have been a little quick in your judgment, but that doesn't make it wrong. For the last 10 years I've dealt with the dichotomy of customers not wanting to pay for services until it's finished versus a business that needs payment to produce those services. There are some project flow lists you could have set out in the begining with time tables that might have cleared things up. Always expect the client to know NOTHING about what you do or how it works. Defining this early is key. Setting things straight first always works out better in the end.
This post might very well come back and bite you, or it could really help someone from the other side see things from your point of view. Only time will tell.
Chris
October 16th, 2008 at 9:25 pmExcellent advice for the future. And with any other client that is exactly where you start, however they were very adept at avoiding any conversation about money or scope of work or contracts. I was intimidated in the final meeting when Steve literally yelled at me to not talk about contracts. But when you run a business you learn something at every turn, I've taken a lot away from this experience. I hope I can keep a lot of the simplicity of my process intact even in the face of these challenges to it. I've been lucky to work with incredible people so far that really get it. Unfortunately the majority of the world isn't ready for open business practices, it requires too much trust. So I'll probably be much more rigid the next time a meeting happens.
The post is what it is, I felt it was necessary. It certainly scares me a lot, but so did putting my prices online, getting rid of rights management and even starting my business in the first place. I feel sad now that I didn't have enough courage to just tell them it was over without it getting to the last emails. Almost more sad that I thought what I was doing was brave, and you know what they say about bravery…
October 16th, 2008 at 10:46 pmBallsy. Sometimes emails do not make it through to the recipient, when that happens just be chill about it. If a client does not want to pay a deposit then its up to you to continue with the transaction or not.
You've taken this personally and ran with the emotions. I've dealt with people far worse then this and it does not sound like you made any further attempts to work it out with Steve other then to bail on an assignment. So you sent them an estimate and they expected you to be shooting the next day and you both only relied on email to communicate? Thats a mistake on both your parts but more you then them.
When a client comes to you they expect a professional to lead the way to image creation. Its your job to tell them what is needed to get the job done,not just send them an estimate. They should know every little detail every step of the way.
I think that you should re evaluate your red flag list. Almost every ad job I got was rush, the client needed it yesterday and often clients dont like to pay deposits. If the people at R&R are not familiar with purchasing photography that does not bring up a red flag for me. It just says they are not familiar with purchasing photography. Maybe with their last company they had an art buyer making all the purchases, you dont know and you're assuming.
If deals are made on the phone its your fault if that does not work for you. You can always ask to talk in person and you can make that your policy.
Its cool that you're willing to share this with everyone but as this post reads there are many, many things you could have done besides pass blame to a potential client. Plus adding their names and phone numbers on the post is another example of your unprofessional business practices. However thank you for the lead. I will be contacting them right away.
This post is more of a warning to potential clients about how you operate your business then to warn photographers about this prospect.
October 22nd, 2008 at 12:30 pmTheir names and numbers are readily available online already. True there were many many things that led up to this conclusion, I didn't feel it was necessary to add a bunch of hearsay to the post considering I know these clients retain the services of some pretty heavy weight contract lawyers. I hope you do call them, if you get the job please come back and share your story. I don't keep my blog to bad mouth potential clients nor did I do it flippantly. As far as an email going astray, I put a link in the estimate email that they clicked on and therefor I know they got it before (it showed up on my analytics). That is where my main frustration with them came from and the comment of feeling like they were being dishonest.
October 23rd, 2008 at 6:19 pmI happened to run across this one day when looking up information on Fitigues, a company I had experience with “back in the day”. I can tell you that your dealings with the Rosensteins is pretty typical of this pair… Don't believe me? Look at past court cases on Maricopa County's website (http://www.superiorcourt.maricopa.gov/docket/Ci...). They've had a long line of creditors and often used some pretty shady business practices that have driven them to bankruptcy more than once.
If you deal with them, require any money up front.. or else you run a good possibility of not getting paid at all. This I know from experience.
October 29th, 2008 at 11:40 amMaybe they forgot about the 200K they lost in 2005 being stupid?? Thanks for posting this info, makes me feel a lot better about having this info out there and searchable.. I hope more people will come out and speak about their experience good and bad.
http://www.superiorcourt.maricopa.gov/docket/Ci...
October 29th, 2008 at 3:22 pmSteve Rosenstein is a good friend of mine. I grew up with him in Wilmette, IL and we both played football on Locust Road with Rahm Emanuel. His email. however, raises serious “impairment of contract” issues and is surprising to me. He shall always remain a cherished friend and fond memory.
November 14th, 2008 at 11:52 amSteve Rosenstein is a good friend of mine. I grew up with him in Wilmette, IL and we both played football on Locust Road with Rahm Emanuel. His email. however, raises serious “impairment of contract” issues and is surprising to me. He shall always remain a cherished friend and fond memory.
November 14th, 2008 at 12:52 pmSteve Rosenstein is a good friend of mine. I grew up with him in Wilmette, IL and we both played football on Locust Road with Rahm Emanuel. His email. however, raises serious “impairment of contract” issues and is surprising to me. He shall always remain a cherished friend and fond memory.
November 14th, 2008 at 6:52 pmSteve and Andi Rosenstein have been successful entrepreneurial for over 25 years. Unless you know the “story behind the story’ nothing should be said, or it could be considered slander! I have known both of these (highly regarded and respectful) people for many, many years and have been privy to the ‘inside’ stories every step of the way. Yes, they have gone from rags to riches and have seen the ups and downs of the retail industry but have always come out in the end for the better. It is ridiculous to even suggest they ‘don’t know the fashion’ industry, how small business retailers have made it for over 20 years??? They had many catalog shoots in the process and personally over looked each and every one. Of COURSE they know that part of the business and obviously didn’t feel comfortable with what ever deals you were trying to get them to sign! They have also, for your information, brought a good number of people along with them down the road of success, and have always remained loyal to those people. Your aggressive and highly over priced business practice’s must have rubbed them the wrong way to back off this business relationship. They too are artist, and trust me, they don’t want to deal with anything negative, right off the bat as they spring their new empire into action.
January 23rd, 2009 at 1:56 pmIt is your loss,
Lastly, I think it is completely tacky if not totally illegal to start a ‘campaign of slander” against good people. And, take what information you get over the Internet at face value. Clearly, this dribble you have written is a piece of worthless and incorrect garbage.
In all my years of working with professional photographers including some rather large national personalities I have never once known one to agree to a first time deal without a contract and deposit up front. That is positively ridiculous and anyone that says otherwise is showing they know nothing about the world of fashion photography.
Now, its not unusual for photographers and designers or studios with existing relationships to quickly throw together a shoot without the formality of a signed contract but all parties are clear that’s based on an existing relationship. Obviously there wasn’t one here.
There is something very shady about these brothers. I wish more people posted these types of warnings. Accountability is so important.
February 7th, 2009 at 12:09 amPlease, run don’t walk away from the Rosensteins. As a former licensee of the Fitigues organization, the entry here could be volumns. For the individual who was a childhood friend, Steve is unreliable, and dishonest. To the photographer, nothing is in writing. For our organization, we bailed quickly and then watched while the Fitigues ship sank. The money paid for legal advise was worth it. However, I suggest anyone considering the Rosenstein’s for business associates, read the three years, 2005, 2006 and 2007 of the the Chico’s published prospectus. It is clear the climate of the business attachment they had with Steve an Andi.
April 27th, 2009 at 5:51 pmAnd for Steve and Andi, we survived, not surprisingly, because it took less than a year to see through the faults of your business organization.
BEWARE.
Victoria
These type of threads always make me long for the days pre-internet.
January 3rd, 2010 at 1:13 am